Go woke, get broke.

According to sources cited by Deadline, Disney is pushing ahead with new layoffs as part of a broader “cost-saving initiative.” About 300 employees across Disney’s corporate divisions will be impacted this week. 

The layoffs of 300 employees began on Tuesday and will continue until the end of the week. They are all US-based employees who work across the company’s corporate operations, including legal, HR, finance, and communications. 

“We continually evaluate ways to invest in our businesses and more effectively manage our resources and costs to fuel the state-of-the-art creativity and innovation that consumers value and expect from Disney,” a Disney spokesperson wrote in a statement to Deadline.

The spokesperson noted, “As part of this ongoing optimization work, we have been reviewing the cost structure for our corporate-level functions and have determined there are ways for them to operate more efficiently.”

Today’s cuts follow minor layoffs at Disney Entertainment Television in late July. In 2023, Disney conducted massive cuts, upwards of 7,000 jobs, or about 3.2% of its global workforce. 

Disney Begins 7000 Job Cuts After String Of Theatrical Failures

Disney Workers Hit With Second Round Of Layoffs, Affecting Thousands

Disney’s workforce peaked at around 220,000 in 2019 and has since been steadily dropping, with the latest figure at 170,000 by the end of 2023.

The entertainment behemoth has been hemorrhaging money through its Disney+ streaming service.

Disney Is Killing Its Free Streaming Service And Shutting Down Its ABC App

Disney Shares Plunge Most In Year On Subscriber Miss, Disappointing Guidance

And theme parks are just too damn expensive. 

Disney CFO Admits Lower-Income Consumers Are “Stressed & Shaving Time Off At Parks”

Plus, Disney’s movies and TV shows that are full of wokeism have bombed as parents are tired of this non-sense.

Get Woke, Go Broke: Disney Cancels Gay Star Wars Show After One Season

Furiosa Box Office Flop Signals The Death Of Feminist “Boss Babe” Films

Disney’s ‘Wish’ Is A Theatrical Bomb And The Latest In A String Of Woke Failures

Sigh.

Disney World Stealthily Reduces July 4 Flags As Theme Park Attendance Remains Low

Here’s what all went wrong:

How Bob Iger, DEI, And Wokism Broke Disney’s Trust With America

Cartman said it the best.

In markets, Disney shares have been rangebound between $120 and $80 since the mid-point of 2022. 

Putting woke ideology ahead of entertainment has destroyed an American institution.