Gold ownership among North American professional investors has significantly increased, with 85% reporting an allocation to gold investments, up from 69% in 2018. This trend is driven by gold’s recent strong performance and record-high prices. Over half of the surveyed investors hold at least 1% of their assets under management (AUM) in gold, with 24% allocating 3% or more. Investors view gold as an excellent portfolio diversifier, inflation hedge, and risk reducer.